Using Squarespace & MailChimp to Create Effective Email Campaigns

Using Squarespace & MailChimp to Create Effective Email Campaigns

Well designed and effectively targeted email campaigns can be a very effective tool for your internet marketing toolkit. Email campaigns work well for keeping in touch with customers that are interested in your brand, while at the same time allowing you to drive traffic to your site or promote your products.  However the Achilles heel of email campaigns is often bad design, poor contact management or worse – both!

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What are Analytics & Why Put Them on Your Website?

What are Analytics & Why Put Them on Your Website?

Analytics are an invaluable tool for running a website, but what are Analytics and why should you put them on your website? A feature rich and effective analytics service provides many benefits, including the feedback and clarity you need to measure effectiveness of marketing campaigns while being able to ensure you are offering a great experience with relevant content to your sites visitors.

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